Jaeyong Song, professor at Seoul National University and co-author of the recent Harvard Business Review article, The Paradox of Samsung's Rise, examines the strategic management decisions that led to Samsung's emergence as one of the world's most successful companies from an ordinary original equipment manufacturer just 30 years ago.
He will discuss how Samsung Electronics transformed itself through a new management initiative in 1993 that combined Western best-practices with essentially Japanese management methods to produce a highly profitable hybrid system, resulting in recording breaking profits of $13.9 billion on $138 billion in revenue in 2010. How did a company with a strategic emphasis on continuous process improvement also inculcate an equally intense focus on innovation? How did Samsung establish a merit-based compensation and promotion system in a culture that emphasizes seniority? Professor Song will analyze key success factors and discuss future challenges facing the company. Prior to his appointment as a full professor of strategy and international management at Seoul National University, Song was a professor of strategy at Columbia Business School, where he is currently a visiting fellow.
Wednesday, February 15, 2012
6:00 PM
The Paradox of Samsung's Rise
with
Jaeyong Song Professor of strategy and international management,Seoul National University
About the Speaker
Jaeyong Song is a full professor of strategy and international management at Seoul National University (SNU) and is currently a visiting fellow at Columbia Business School. He received his Ph.D. at the Wharton School of the University of Pennsylvania. Before joining SNU, he was a professor of strategy at Columbia Business School, Columbia University and Yonsei University, Seoul. He also served as a lecturer for the Cross-Continent Executive MBA of Duke University’s Fuqua School of Business and Australian National University. Professor Song served as an adjunct consultant to both the World Bank and the Medley Global Advisors in New York. He worked as a visiting research fellow for the Asian Development Bank Institute and the Long-Term Credit Bank Research Institute in Japan. He has written articles for the Chosun Daily, the Maeil Economic Daily, and SERI-CEO as a guest columnist.
Jaeyong Song won both the Barry M. Richman Best Dissertation Award of the Academy of Management and the Gunnar Hedlund Best Dissertation Award from the European International Business Association. He also won the SNU Teaching Award (2009), the Chazen Teaching Innovation Award at Columbia Business School in 1999, the best performing professor award from Yonsei University (2003), and the best paper award from the Korean Scholars’ Association of Business Administration (2008). Professor Song was also listed as one of the top 10 business gurus in Korea by Maeil Economic Daily in 2011.
He has been involved in executive education programs for such major corporations as Samsung, Hyundai-Kia Motors, LG, SK, POSCO, Lotte, Hanjin, Hanwha, and KT. He has also served as an corporate advisor to major corporations, such as Samsung Electronics, SK, POSCO, Amore Pacific, Nongshim, The Yuhan Corporation, Hanmi Parsons, and Lucent Technologies. Under the commission of the Samsung Group, he was also a primary investigator of the Samsung Way.
His research has appeared in such top-tier journals as Management Science, the Strategic Management Journal, Organization Science, Journal of Management, Journal of International Business Studies, and Research Policy. His article titled “The Paradox of Samsung’s Rise” was also published in the Harvard Business Review. His recent book, Smart Management, was recommended by Samsung Economic Research Institute as the must-read book by CEOs and became a best seller. His current research interests cover competitive strategy in the knowledge-based and networked economy, global strategy of multinational corporations, innovation strategy, and diversification strategy and corporate governance of business groups.
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